Our business model canvas
Our Business Model Canvas
The Business Model Canvas is like a map that helps our company understand, on a single page, how everything works. It shows how we create value for our customers, how we reach them and how we make money from it. By using this canvas, we can see where we are doing well and where we can improve.
Why is this important?
Seeing our business as a whole makes it easier to adjust what needs adjusting, make improvements and ensure that we are all working in the same direction. It also helps to explain our ideas clearly to customers and partners.
High Level View of our Business
Now let's go through the main points of our canvas:
1. Who are our customers and partners?
We work with three main groups:
Big and important companies that contract us.
Other companies, both local and international, that provide services to operators like us.
Professionals and companies that bring specific knowledge.
Why is this important to you?
Knowing who we work with helps us understand the needs of each client and how our work impacts their success.
2. What do we offer (Value Proposition)?
Our focus is to connect international companies with technical expertise with our local clients, creating a win-win network. The idea is to ensure that the client gets what they need quickly and efficiently.
Why is this important to you?
This shows how fundamental your work is to meeting customer expectations. We are here to offer solutions that make a difference.
3. How do we reach customers (Channels)?
- Through our local offices (bases).
- By phone or e-mail.
- On the internet (our website, for example).
- Direct sales, talking directly to customers.
Why is this important to you?
Regardless of where you work in the company, knowing how we reach clients helps you see how important every step of your work is to the success of the final delivery.
4. How do we take care of our customers (Relationship)?
We establish different relationships with our customers, from personalized assistance to automated services. This way, we make sure they get the help they need, the way they want it.
Why is this important to you?
This highlights how service is a key point in the success of any business. Our commitment is to provide the right support at the right time.
5. How do we earn money (Revenue Sources)?
- Offering services (e.g. maintenance and support).
- Long contracts with clients.
- Selling products.
Why is this important to you?
Knowing how the company generates revenue shows the importance of each service or product delivered. Each task carried out successfully contributes directly to the growth of the business.
6. What do we need to have (Key Resources)?
- Qualified people (you and your colleagues).
- Knowledge and tools.
- Machinery, equipment, infrastructure and even technology.
Why is this important to you?
Understanding the resources we use helps us to appreciate what we have at our disposal and how we use these resources to carry out our work in the best possible way.
7. What do we do everyday (Key Activities)?
- Selling our services and products.
- Deliver those services and products.
- Charge for the services and products.
- Receiving payment.
Why is this important to you?
These are the essential activities that keep the company running. Each step, from the first contact to the final delivery, is part of a cycle that needs to be well executed to guarantee success.
8. Who do we count on (Key Suppliers)?
Some resources and services come from outside the company. We work with key suppliers to ensure that we have what we need to operate well.
Why is this important to you?
Knowing who we can count on helps us understand that the success of our company also depends on others, and that good partnerships are fundamental.
9. How much do we spend (Cost Structure)?
- Resources we buy.
- Activities we carry out.
- Payment of suppliers and partners.
Why is this important to you?
Understanding costs helps us to be more efficient. Each person can contribute to reducing waste and optimizing the use of resources, which is good for the future of the company.